We are not very excited about medical marijuana, in fact we resent the fact that these legal drug dealers get to sell their drugs under the guise of “caring and providing comfort for the extremely ill.”
Understandably reluctant to part with a winning advertising slogan, the Coca Cola Company still calls its all-time favorite “the pause that refreshes.” Also understandable since its original turn-of-the-century formula contained a refreshing dash of cocaine – long since abandoned, of course. Then came the days of the Pepsi Generation, the “You-Can-Be-A-Pepper-Too” (Dr. Pepper) era, and the introduction of 7-Up’s “Un-Cola Nut” bursts of lemon and lime flavors. Today there’s new kid on the block in California that’s the result of the state’s approval of medical marijuana dispensaries: Pot-laced soft drinks are on the way!
FoxNews.com reported on January 24th, 2011, that California entrepreneur Clay Butler is ready to market his multi-flavored soft drinks in licensed medical marijuana outlets. With whimsical names like Doc Weed, Canna Cola, Sour Diesel, Grape Ape, and Orange Kush, these completely legal drinks carry a whopping THC content of up to 14%. They also come with an equally whopping price tag of $10 to $15 for a 12-ounce bottle.
While Butler isn’t the first marketer to pioneer the idea of marijuana-laced drinks, he is adamant about his product being the best of its kind. Butler told the Santa Cruz Sentinel that he has no need for medical marijuana and doesn’t use drugs of any kind. Still, he’s mindful of people whose medical conditions can benefit from cannabis products and plans to sell a top-quality soft drink within the strict confines of California law.
Medical marijuana remains a hot topic of controversy among state lawmakers and medical associations. Only days ago, former Navy officer and talk-show host Montel Williams urged legislators to consider those with medical conditions like himself. Williams suffers from multiple sclerosis and declares that only cannabis products ease intense pain in his arms, hands and feet. Soft drinks like those Clay Butler will market not only avoid the problems associated with drawing smoke into the lungs, but also take advantage of the best way marijuana’s THC content is absorbed by the body – orally, through the stomach and small intestine. The Internet is flush with material about how to include marijuana in all sorts of recipes, but such cookbooks have not yet reached the shelves of local bookstores. Although medical marijuana is legal, but strictly controlled, in 14 states, it is still illegal to use or possess the drug under federal law. Medical associations are divided in their opinions about the medicinal use of cannabis even though the THC-based prescription drug Marinol has been used for years to stimulate the appetites of AIDS and anorexia nervosa sufferers as well as cancer patients on chemotherapy. Until this multiple personality debacle is resolved, soft drinks and other marijuana concoctions won’t be appearing in your favorite convenience store.
How effective is marijuana in the management of chronic pain? Can those recovering from alcohol, opiate and other addictions safely use it, or is it a dangerous relapse trigger? Before you pop the top off a bottle of Canna Cola, remember that every substance – legal or not – has the potential power to either kill or cure. It’s all about why and how substances are used that’s at the heart of every addiction.